What is CRM? 🤔

The average CRM contact moves company every 36 months. If you're not keeping track of these job changes, you could be leaving money on the table.

5
 min read

What is CRM?

Customer Relationship Management (CRM) is the foundation of any successful business. It is the process of managing data and interactions with existing and potential customers to build long-lasting relationships, drive sales, and grow your business. However, keeping track of customer data can be challenging, especially when customers change jobs frequently and move to different companies. Outdated contact data can cause you to lose valuable connections within the business, which may have already been replaced by a new contact who could potentially ruin your chances of renewal.

That's where Salesbolt comes in – a powerful tool that enriches your CRM data by automatically tracking and updating customer contact information, so you never miss a beat.

With Salesbolt, you can stay ahead of the game by keeping your CRM data up-to-date and accurate, which is crucial to your business's success. Here are some of the benefits of using Salesbolt to track customer contacts that change companies:

Customer Relationship Management (CRM) is a strategy that companies use to manage customer (and potential customer) data.

Prevent Churn Risk

Customer churn is a major concern for businesses of all sizes. According to research, the average customer changes jobs every 36 months. That means if you're not keeping track of these job changes, you could be losing valuable customers without even realizing it. Salesbolt solves this challenge by automatically refreshing your CRM contact data, ensuring you always have the most up-to-date customer information. With Salesbolt, you can prevent churn risk and keep your customers happy and loyal.

Capture New Business Opportunities

Keeping track of customer job changes doesn't just prevent churn risk – it also presents an opportunity to capture new business. When a customer changes companies, they may bring new business opportunities with them. By keeping your CRM data accurate and up-to-date, Salesbolt helps you identify these new opportunities, allowing you to expand your customer base and grow your business.

Streamline Your Sales and Marketing Processes

Salesbolt not only enriches your CRM data, but it also streamlines your sales and marketing processes. With Salesbolt's automatic tracking and updating of customer contact information, you can spend more time focusing on engaging with your customers and less time manually updating your CRM data. Additionally, you can improve your existing lead-scoring models and prioritize your accounts more effectively by tracking contact movement within target accounts. 

Save Time and Resources

Keeping your CRM data up-to-date manually can be time-consuming and resource-intensive. Salesbolt saves you time and resources by automating the process of tracking and updating customer contact information. This allows you to focus on other important tasks, such as engaging with customers and closing deals.

In conclusion, Salesbolt Enrich is a powerful tool that helps you stay ahead of the game by automatically tracking and updating customer contact information. With Salesbolt, you can prevent churn risk, capture new business opportunities, streamline your sales and marketing processes, and save time and resources.

If you want to take your CRM to the next level, give Salesbolt a try – your business will thank you.

Get started today!